The Attivo Blog

Do you have to deal with 1099 reporting?  Automate this onerous task and decrease your risk of IRS audit!

If your business deals with the annual hassle of 1099 reporting, you problably have a mountain of 1099 forms to print, mail and electronically file. If this process is manually managed, the risk of IRS audit increases due to inaccurate and incomplete data. AvaTax 1099 formats are guaranteed compliant, reducing the risk of IRS audit. Every step in the highly automated due diligence process is transparent. You import your data and the system validates TIN (Taxpayer Information Number) information. Once validated, with the click of a mouse, the 1099 forms are printed and mailed without any further manual intervention from your accounting team.  Can it get any easier?

Join us for our webinar December 6, 2011 from 11 AM - 12:00 PM PST to learn how to easily automate 1099 reporting and decrease your risk of IRS audit. 

As a marketing professional, if you are not tracking or reporting your return on marketing investment, how do you justify your paycheck? If this question bothers you, we have a solution.

These days marketing budgets are tight and sales are harder to come by. According to research conducted by Lenskold and the Pedowitz Group, 1 in 3 B2B marketers worldwide report financial-contribution metrics to senior management.

This means there are far more marketers who aren't measuring how their marketing efforts are contributing to their bottom line than are measuring their marketing efforts. No wonder company executives aren't willing to allocate more money to marketing budgets. If they are unsure of how marketing is impacting the bottom line why invest more in marketing?

Why Measuring Marketing analytics is important...

Measuring the performance and return against your marketing initiatives can help you understand what marketing mediums are working, and what's not working so your marketing team may correct course as necessary. Every major business process needs a feedback loop, and marketing is no exception.

Tools like HubSpot's Inbound Marketing Software measure how many website visitors result from each individual marketing campaign and how many of those visitors result in a form completion and/or a sale. Below is the listing of the individual sources measured within HubSpot.

• Direct website visits (including what company they originated from)
• Email campaigns website visits
• Social media website visits including Linked-in Facebook, YouTube, etc.
• Visits from search engines with keywords used to arrive there
• Number of visitors coming from pay-per-click campaigns
• Direct Mail Campaigns if a landing page is created specifically for that campaign
• Newspaper Campaigns if a landing page is created specifically for that campaign
• Magazine Campaigns if a landing page is ceated specifically for that campaign
• Press Release campaigns if a landing page is created specifically for that campaign
  

The Attivo Group provides Business Management Software for accounting, inventory, manufacturing, eCommerce sales and customer service.  We serve the needs of the Automotive Specialty Market for fabulous companies such as Danchuk Manufacturing.  Plus here at The Attivo Group we LOVE cars.  In fact, our GM Len Reo has a 1956 Chevrolet hardtop that is a real head turner.

We are so excited to share our experience at the SEMA 2011 show in Las Vegas where the worlds car enthusiasts came together.  

Please view  what one of our favorite customers, Danchuk Manufacturing had to say at the show:

Are you interested in tighter shipping integration with your order entry system?

Here’s the problem though…lack of integration to the order entry and fulfillment system.  This means that the shipping clerk needs to re-enter the order information into the respective shipping system.  This not only creates additional and unnecessary work, it is also introduces shipping errors.  Who needs more work and potential errors!

ShipGear solves this problem.  Considered “middleware”, ShipGear creates a bridge between your accounting and order entry system and the shipping systems.  So rather than having to re-enter all of the order address information, the shipping clerk can enter the customer order number and automatically read in the customer and shipping information.  Last minute updates to addresses, shipping methods, etc. are included to avoid shipping errors.  Your shipping staff will be more efficient, and able to ship more in any given day, without worrying about errors.  Your customer service staff will be more efficient as well, with shipping information available within your accounting software.

Here’s the best news yet…UPS and/or FedEX will probably pick up the tab for the cost of this software through their “technology assist” programs.  Visit http://www.ups.com/bussol to learn more about the UPS Customer Technology Program, and http://www.fedex.com/us/customer-choice/tech-awards.html to learn more about the FedEx Tech Awards Program.  Attivo can help get this implemented for you, and UPS or FedEx will be glad to help with the cost!